Crafted Digital Showroom for Premium Flooring Specialists
Created a visually rich, conversion-optimized website for Woodland Flooring, a London/Hertfordshire-based expert in engineered wood, LVT, SPC installations, and dust-free restoration services. The design balances high-impact hero imagery with clear messaging on craftsmanship, product variety (plank, herringbone, parquet), and decades-long expertise – making navigation intuitive for homeowners, designers, and trade clients alike.
Why this works for your portfolio
Product-first presentation: The “Products” and “Portfolio” sections showcase a wide range of flooring options—from engineered oak planks to bespoke herringbone patterns—artfully packaged to inspire purchases.
Service clarity & trust: Clear navigation for “Sanding & Restoration” and “About Us” sections inform clients about Woodland’s two-decade history, dust-free methodologies, and restoration testimonials.
Emotive visuals + storytelling: High-quality project imagery, case studies, and testimonial quotes provide an aspirational and credible user experience.